Are you pricing from power or from panic?

Monday Money Missive

My dear Kindred Spirit,

If your pricing involves backpedaling, deep sighs, or five versions of “Whatever you can afford…” it’s not inclusive. It’s exhausting.

And it’s not helping your clients, either.

Underpricing isn’t generosity. It’s unhealed stuff.

Stuff like:
– “Who am I to charge that much?”
– “I don’t want to lose anyone.”
– “I feel weird about money.”
– “People won’t like me if I charge to much.”

Listen, you can care deeply and still charge fully.
You can serve community and support yourself.

Recently a client confessed: “I’m afraid I’ll outgrow people if I start making real money.”

Do you have this fear, too?

The truth is that you might.

But what your growth encourages those around you to grow, too? What if you become someone you love and trust even more?

Expanding doesn’t mean abandoning. It means honoring the full truth of who you are and who you’re becoming.

You’re allowed to build a business that pays you well, unapologetically.

Want help setting prices that feel clean, ethical, and powerful?

Let’s talk.

💰 Book a consult here and let’s price your work like the masterpiece it is.

to your success,

Laura

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I began working with Laura because I had an idea for a coaching business and I wanted support and accountability for the money side of things. I had a previous coaching business ten years ago and it was a frustrating experience; although I worked hard and did everything various coaches told me to do, I never made much money. I never felt like my business had momentum.

Laura has a very practical perspective about women and money. She’s well-versed in the many reasons women struggle with making and having money. Perhaps more importantly, she met me exactly where I was without judgment, listened intently, and her suggestions and advice were always spot on.

I also appreciate Laura’s quiet humor and wit.

After working with Laura for six months I’ve made a lot of concrete progress with my business. I started writing a weekly newsletter, am taking regular action to grow my subscription list, have created several offers, and [gasp] people are saying “yes” to my offers and paying me!

My relationship with money has also subtly shifted. Previously money has felt abstract and unreal for me. Now I feel a quiet sense of pride that “I earned this money by offering something people value.” It’s nice to feel so much more grounded around earning and having money.

Laura is not a taskmaster (which was fine with me). I experienced her as a trusted advisor who always had my back and genuinely cared about what I wanted to create. She’s also a lovely, heart-centered human being and I greatly appreciate having her in my life. ~Judy Murdoch